[ FRANCHISE COMPARISON ]

Aloft Hotels vs SureStay Hotel by Best Western

Side-by-side FDD transparency analysis

Aloft Hotels

37/100

MODERATE

our band: 2 to 39

SureStay Hotel by Best Western

78/100

OPAQUE

our band: 65 to 100

Aloft Hotels
METRIC
SureStay Hotel by Best Western
37%
Murk Score
78%
$13,567,610
Investment (Low)
$5,354,975
$29,889,610
Investment (High)
$8,265,975
from $75,000
Franchise Fee
$35,000
5.5%
Royalty Rate
4.0%
169
Total Units
218
+3
Net Growth (YoY)
-4