[ FRANCHISE COMPARISON ]
Baskin-Robbins vs Wetzel's Pretzels
Side-by-side FDD transparency analysis
Baskin-Robbins
54/100
ELEVATED
our band: 40 to 64
Wetzel's Pretzels
22/100
MODERATE
our band: 2 to 39
Baskin-Robbins
METRIC
Wetzel's Pretzels
54%
Murk Score
22%
$307,400
Investment (Low)
$188,500
$626,700
Investment (High)
$725,450
$25,000
Franchise Fee
$40,000
5.9%
Royalty Rate
7.0%
967
Total Units
458
-9
Net Growth (YoY)
+32
Baskin-Robbins
54/100 ELEVATED, our band for scores 40 to 64Full FDD transparency analysis with red flag breakdown
Get Baskin-Robbins Report →Wetzel's Pretzels
22/100 MODERATE, our band for scores 2 to 39Full FDD transparency analysis with red flag breakdown
Get Wetzel's Pretzels Report →