[ FRANCHISE COMPARISON ]

Burger King vs Taco Bell (Traditional)

Side-by-side FDD transparency analysis

Burger King

50/100

ELEVATED

our band: 40 to 64

Taco Bell (Traditional)

21/100

MODERATE

our band: 2 to 39

Burger King
METRIC
Taco Bell (Traditional)
50%
Murk Score
21%
$348,400
Investment (Low)
$1,859,750
$3,320,600
Investment (High)
$4,312,200
$50,000
Franchise Fee
$45,000
4.5%
Royalty Rate
5.5%
6,650
Total Units
7,998
-51
Net Growth (YoY)
+159